A playable argument

Hi, this is Guan.

I study feminist media, platforms, and digital culture. This project turns findings from my research with feminist content creators on Douyin (Chinese version of TikTok) into an interactive simulation.

Instead of only reading about platform visibility, moderation, and self-censorship, you’ll make some of the same decisions creators described in my research.

What happens when feminist ideas have to survive the feed?

You’ll play as a feminist content creator on Douyin. Over one month, you’ll make four videos, choosing what to talk about, how directly to frame your argument, and whether to edit your message before posting.

Your challenge is not simply to attract attention. It is to keep feminist ideas visible without losing what made them critical in the first place.

You have one month, four videos, and one account.

Language note: This version is in English. Hashtags, source material, and interview quotations are translated from Mandarin. A Chinese-language version is planned.